Breitbart Hit by Mass Advertiser Exodus for Promoting Racist, Sexist Content

 

Celebrity Health & Fitness

MEDIA

Breitbart Hit by Mass Advertiser Exodus for Promoting Racist, Sexist Content

More Than 800 Companies Have Joined Boycott

Breitbart’s ‘promotion of alt-right’ views has caused hundreds of advertisers to flee. President Trump’s Chief White House Counsel Steve Bannon is the architect behind site. (Photo: Getty)

Breitbart, the hard-right news service once headed by White House Chief Counsel Steve Bannon, is facing an advertiser exodus in the face of growing opposition to the site’s promotion of racist and misogynistic content. More than 800 advertisers worldwide have abandoned the site, according to reports.

Under Bannon’s tenure the Web site frequently published stories that promoted the so-called “alt-right,” the conservative movement associated with the Ku Klux Klan, neo-Nazis and other far-right hate groups.

A group called “Sleeping Giants,” which is organizing efforts to call attention to Breitbart’s content, told London’s Independent newspaper that 818 companies have pledged to pull their advertising from the site.

Cereal maker Kelloggs became one of the first companies to pull their ads from the hard-right propaganda outlet in November.

The maker of such well-known cereals as Corn Flakes, Raisin Bran and Rice Krispies cited Breitbart’s promotion of racist, anti-Semitic, and misogynistic content as the reason for the move.

Allstate and Warby Parker and third-party ad marketer AppNexus Inc. also blacklisted Breitbart for violating its hate-speech rules.

Since then, they have been joined by such well-known companies as BMW, Visa, T-Mobile, Nordstrom and Lufthansa.

Lufthansa said Breitbart’s “violent, sexist, extremist and radical political content” were the reasons behind its decision.

Also among the list of advertisers are two Canadian universities.

Others are likely to follow after Trump threatened to pull federal funds from the University of California, Berkeley, over protests that blocked a speech by Breitbart editor Milo Yiannopoulos.

Campaigners are confident the backlash is snowballing, according to The Independent.

SumOfUs, another group leading a boycott campaign is targeting third-party ad agencies like Amazon and Google. Both run their own ad networks.

“If Google stops engaging with Breitbart that would be a really big step as a lot of advertising wouldn’t appear on the site,” Emma Pullman, lead campaign strategist for SumOfUs told the British newspaper.

More than 300,000 people have signed a petition urging Amazon to stop doing business with the Web site.

Check out a full list of the advertisers who have joined the boycott below.

Full List of Advertisers Who Have Blacklisted Breitbart
3M
AAA SoCal
AAAS
AARP
ABA English
Academy Of Art
Accountemps
ACE Rental Car
Acronis
Act-On Software
AD Ticket
Adsterra Network
Air Arabia
Air Baltic
Air Corsica
Airfare Watchdog
Ajilon
Aktivferien.com
Alcantara
All Clear Travel
All Nippon Airways
Allianz Hilft
Allstate (Confirmed by @nreville)
Alzheimer’s Association
American Gem Society
American House
American Mattress
American Sentinel
Amoeba Music
Amped Wireless
Ancestry.com
Angestellte – Swiss Employees Association
Anna Maria College
Annie Selke
Annuities HQ
App Neta
AptDeco
Aqua Carpatica
Aquanation Australia
Arden University
Ariat
Artfire
Artsy
Artsy Couture
AS Adventure
AskNicely
Aspen Woolf
Atticus Digital
Audi
Australian Museum
Autodesk
Avalara
Avast Software
Aveda
Avis
AVisa UK
Avora
Avvo
Awwwards
Azul Systems
B&H Photo & Video
Babbel
Bai
Ballard Designs
Baloise Group
Bang + Olufsen
Barmer Presse
Barnet & Southgate
Bartec Pixavi
Bas Bleu Books
Basier Katonalbank
Bed Bath and Beyond
Bellabeat
Bellevue Honda
Bellroy
Berklee School Of Music
Berner Fachhochschule (Advanced Technical College Of Bern)
betabrand
Beyond20
Bibloo
Bid On This
Biella Schweiz
Big Y Fly Company
Biossance
Black and Decker
Blackbaud
Blick Art
Blowfish for Hangovers
Blue Shield Of California
Blue Sky Fibers
Blue Sound Hifi
BMW
Boat Owners Association of the United States
Bob’s Red Mill
Body Art Forms

Bol.com
BOMBAS
Bon Plans E. Leclerc
bonprix
Borrowell
Bosch Tools
Brack
Brandeins Magazin
Braun
Breezy HR
Brendan Vacations
Brick House Security
Brighter Vision
Brillen.de
Broadreach
Brora
Brother UK
Buca di Beppo
Bucardo
Bulk Apothecary
Bulk Supplements
Busy Bee
BZ Pflege
Caesarstone USA
Cafe Mom
Campsaver.com
Canadian Diabetes Association
Canadian Tire
Cape Air
Car Toys
Career Builder
CarFax
Carr Workplaces
CastBox FM
Catalonia T&I
Catch A Car
CB2
Celestial Tea
Certified Staffing Solutions
Chamberlain College Of Nursing
Charles Schwab
Charter Oak
Chase
Chasing Fireflies
Children International
Christian Aid
City Gallery Wellington
City Of Napa
Clarins
Class Pass
Clearvision
CleverReach
Closet America
Clover Petaluma
Co-op Legal Services
Co-operative Bank New Zealand
Collections Etc.
Comarch Group
Comarch UK
Community Care
Concerned Scientists
Congstar
Connect 2 Cleanrooms
Connox
Conrad CH
Consumer Cell
Consumer Cellular
Coop
Cornerstone Inc.
Corporate Training Materials (CTM)
Cost Plus World Market
Costa Mesa
Cotopaxi
Craftsy
Credit Simple New Zealand
CreditCards.com
CREDO Mobile
Crown College
CVS
Cyberport GmbH
Cymax
Cystic Fibrosis Trust
Dana Farber Cancer Institute
Danner
De Breuyn Möbel GmbH
Deliveroo
Demco
Dermstore
devolo UK
Diamond Peak
Dick Hannah Cars
die kartenmacherei
Dinhoerelse
Discount Glasses
Discover Greece
DogBuddy
Domino Data Lab
Domino’s Germany
Donation Planet
Dopper Water Bottles
Dorado Beach Resort
Dreamspinners
Driver’s Select
Dropkick Murphys
Dunster House

Duo Security
Durchblicker
E.L.F. Cosmetics
Earthlink
Easyjet
Eat At Counter Eatery
Eau Thermale Avene
Ebbett’s Field Flannel
Eboutic
ecobee
Economie Groningen
Edmonton Tourism
Education.com
EExperten
EF Language Centers
El Torito
Elevations Credit Union
Elsevier
Emerald City Comicon
Emma, Inc.
Energy Sage
Energy Trust Of Oregon
Envato
Eone
Ergo Direkt
Ergobaby
Ergon Bikes
Erin Park Toyota
Essentia
Ethan Allen
Etsy
Eurail
Eurostar
Evaneos Travel
Eve Sleep
Everki
Executive School
Exponent Partners
Extra Space
Eyebobs
Fairphone
Fan Hospitality
FASHIONABLE
Fast Hosts
Fathead
Fctry
Ferguson FEI
Filson
FindAUniversity
Finlandia Cheese
Finnair
Firmafon

First Western Trust
Flick Electric Co.
Float
Frank + Oak
Franklin Fueling
Fred Meyer Jewelers
Freitag
Fresh Tracks Canada
Frontier Labels
Frontiers North
FUJI Switzerland
Gaia Herbs
Gaiam
Galaxus
Garnet Hill
Gentle Dental
George Washington School of Business
German Deli
giffgaff
Glad
GLH Hotels
Glossier
GNC
Goggles 4 U
Gonzaga University
Good Earth Natural
Good To Know Realtors
Gooroo

Goretex
Grammarly
Granta Magazine
Greely Nissan
Green Biz
Greenhouse Software
Greenpeace
Greenpeace
GSK Deutchland
Guava Family
Guerlain
Guild Mortgage
Gusto
Guthrie Theater
H&R Block
Hack Reactor
Häfele UK
Handelsblatt Global
Hanna Anderson
Harmoney NZ
Harper Travel
Harrison’s Carpet New Zealand
Harry & David
Harry Rosen Inc.
Harry’s
Harvard Business School Online
Harvey’s Point
Headline Shirts
Health Grades
HEKS
Helcim
Hello Sign
Helo Sauna

HEMA
Henri Bendel
Hewlett Packard
Hey Iceland
Hidden Valley Ranch
Hint Water
Hodgson Russ LLC
Holiday Safe
Home Of The Innocents
Hootsuite
Horizn Studios
Host Baby
Hotel Seedamm Plaza
Hotelbildung Schweiz
Howard Community College
Howdy Honda
HSG St. Gallen
Hult Business School
Hulu
Humana
I. Gorman Jewelers

Iams
Icon Undies
Idox Group
Ifolor
iiNet
ImmobillienScout
Incoco
IndiaProperty.com
Ingenico
Innogy
Insight UK
Instant Gaming
Instant Magazine
Instapage
InstaVR
InstaVR
Internet Garden
iögo
Ionto Derma
Ipsy
Islamic Relief
Islamic Relief USA
ISOPURE
iVend Retail
iXL Learning
Jacada Travel

Jasper’s SF
Jax Mercantile
Jeff Banks UK
Joie Clothing
Joybird Furniture

Jump Cloud
Junique Art Shop
K9 Ballistics
Kaplan Test Prep
KarolinskaInstitutet
Kaspersky Labs
Kathmandu Gear
Keller Crafted
Kellogg’s
KEMP Technologies
Keriotech
Key Point Credit Union
Kia Motors Germany
Kindful
Kiyonna
Klubschule
Kopari
Kx Systems
L.A. Care Health
L’Occitane
La Fonda On The Plaza – Santa Fe Hotel
Lake Champlain Chocolates
Laurea-amk
LDV Vans New Zealand
Leadpages
Leadspace
Legend Homes
Lehner Versand
Leiferheld
Lenovo
Lexar Memory
Lifestraw
Limelight Hotels
Linguista
Linode
Little Bits
Livie and Luca
Logitech
Loom Systems
Loughborogh University
Lucy
Lufthansa
Lululemon
Luvo
Luxe Valet
Lyft
Lystable
Lytx
Mac Paw
Macphun
Mad Cap Software
Mad Science
Made.com
Madison Reed
Magnificent Marketing
Maine Lobster
Maldron Hotels
Manhattan Prep
MapQuest
Marin Software
Markertek
Marshall Amps
McArthurGlenVan
McGill University
McLean Hospital
Meals On Wheels
MEC
Médecins Sans Frontières
Mederma
Media Week Live 2017
MedStar Health
Melt Organic
Mercedes Switzerland
Mercedes-Benz
MFI Medical
Mia Melon Clothing
Microsoft Mechanics
Microspot.ch
Miele
Milwaukee Tool
Mindvalley
Missouri Quit Company
Mjam
MM Lafleur
mobile_de
Mod Cloth
Monogram Appliances
Montafon Ski Resort
Moov
Mouth Foods
Moz
MultiSight
Muntada Aid
MVMT Watches
My Theresa
myclever Agency

MySkirent
Namecheap
Nantucket Looms
National Bank Of Canada
National CASA
National Ovarian Cancer
Native Shoes
Natural Habitat
Nebraska Medical Center
Neckermann
Neighborhood Scout
Nespresso
Nest Bedding
Nestlé
Nestle Germany
New American Funding
New Egg
New York City Center
New York Sports Clubs
New York State Department Of Health
Nisolo
NO BULL
Nord VPN
Nordflug Iceland
Nordstrom Rack
Northeastern University
Novo Nordisk
Nueske’s
NYDJ
NZZ – Swiss Newspaper
O’Neill
O’Reilly Media
OARS Rafting
Ochsner Sport
Odyssey Expeditions
Office Maker Software
Okeechobee Fest
Okta
On Gossamer
One Hippo
One Medical
One Month
Online Academy
OnlineMarketing.de
Only For Men
Opera
Optimal Print
Oregon Community Credit Union
Oregon Culinary
Organizer Inc.
Orion Health
Orphans In Need
Outrigger Resort
Ovo Energy
Owen & Fred
Oxfam
Oxfam Ovib
Ozobot
Pacific Park Brooklyn
PageCloud
PageWiz
Panasonic USA
Panda Security
Panda Security
Paperless Post
Papier
Park Merced
Passuluna
Patagonia
Patriots Pro Shop
Paula’s Choice
Paychex
Paysafe Card


Payscale
Percolate
Percona
Perfect Hair
Perkbox
Petplan Insurance
Petsmart
Petzl
Piccolo Teatro
Pillow Collection
Pimsleur
Pixel Cotton
Pizza de
Plain & Fancy Kitchens

PlayVOD
Plum Guide
PODS
Porter Airlines
Post Schweiz
Postmates
Power Scout Inc.
Preventure
Print Ninja
PROBAR
Proviz
Prowly.com
PSD Bankengruppe
Pure For Men
Purgatory Resort
Queens University Belfast
Queensland University Of Technology
Quinn NYC
Raddish Kids
Radmo Car Mount
Rapid Release Technology
Raven Tools
RDI Online Learning
Real Pro Systems
Realtor.com
Red Coach USA
Reeves College

REI
Rejoiner App
Relax The Back Store
Republic Wireless
Rewe Supermarkets
Reykjavik Excursions
Rhone
Ricardo
Richmond Adult Community College
Ricola
Rimol Greenhouse
Rockport
Rokenbok Education
Rollbar
Room and Board
Rosewholesale
Rossmann
Ruby Reception
Rue La La
S’well Bottles
SA Ignite
Saddleback Bags
SAE Media
Sage UK
Salesforce
Salsify
Salt Mobile
Saludmòvil
San Diego Zoo
San Jose Sharks
SaskTel
Satva Living
SBB
Scandtrak Touristik
Scapino NL
SCENE Card
Schildknecht AG
Scotch Porter
Scotia Bank
Script Pipeline
Seaboard Hotels
Seattle Coffee Gear
Secret Escapes
secuMD
Segment

Selexion
Self Nation Jeans
SENSE by F-Secure
Serrano Hotel SF
Seventh Generation
SF Casa
Sheffield Furniture
Shelter – The housing and homeless charity
Shinola
Shoe Passion
Sholdit
Shyp
Sierra-at-Tahoe
Signal Vine
Simons Rock
Siroop
Sixt USA
Smashbox Cosmetics
Smug Mug
Snowbird
SNSBank
Society 6
SoFi
Soft Surroundings
Solar City
Solar Winds MSP
Sonoma County
Soul Bottles
Sparkasse
Spinn Coffee
Splacer
Spoonflower
Spotify New Zealand
Spreadshirt
Spring Arbor University
Square
Squarespace
Squaw Valley/Alpine Meadows
SSP Europe
Stadt Baden
Staedel Museum
Stratford University
Streambox
Strymon
Studio Shed
Studio Theater DC

StudyInterActive
SÜDKURIER Medienhaus
Suja Juice
Summit State Bank
Sunrise
Surfdome
Survey Monkey
Swarovski
Sweet Earth Foods
Swiss Chalet
SWISS GEAR
Swiss Moto
Swiss Music Awards
Swisscom
Switchflip
T-Mobile
Taco Time
Tamedia
Taos Ski Valley
TASCHEN
TD Ameritrade
Technopolis Plc
Ted Baker
Tequila Works
Teva
That’s It Fruit
The Company Store
The Freedom Fest
The Good Chocolate
The Honest Co.
The Inquirer
The Ivy Hotel Baltimore
The Land Of Nod
The Lounge Co.
The New European

The Red Cross Germany
The Red Cross Switzerland
The Saturday Paper
The TrackR
The Warehouse
The Webby Awards
The White King (film)
Thera Specs
Thermondo
Thinkware Dashcam
Thirty-One
Thrones! The Musical
Ticket City

TickPick
Tiny Prints
TK Presse
To Boot New York
Top Business Class
Toptal
TorFX
Total Phase
Triodos Bank
Trip.com
True Wealth
TurboTax
Twitter
Twyla
U.S. Bank
UBC Forestry
uber Metrics
UBS Schweiz
UC Hastings Law School
Udi’s Gluten Free
UIF Corporation
UK Models
UMHS St. Kitts
UN Refugee Agency
Under Armour Germany
UNICEF Germany
Uniqlo
Unit4 Global
Université Laval
University of British Columbia
University of Chicago
University of Colorado Denver
University of Lethbridge
University of Minnesota
University Of Phoenix
University of St. Mark & St. John
University Of Westminster
University of Wisconsin – Marathon City
University of Zurich
Upwork
Urban Airship
Ursa Major of Vermont
Usdan Arts
UxPin
VacuVita
Vanguard Group
Vend Point-Of-Sale
Verde Energy
Verias Prep
Veritas Collaborative
Vettery
VIDA Fitness DC
Virgin
Visa
Visit Grand Rapids
Visit New Orleans
Visit Santa Clarita
Vistek
Vitality Bowls
Vodafone
Voges Haut-Chocolat
Vudu
W&P Design
Wantable
Warby Parker
Warwick Hotels
Wayfair
Weathy Retire
Webprint
WEBS Yarn Store
Weissman
Welch’s
Westland Milk
Westmarket
Whistler Blackcomb
Wildfang
Williams MINI
Williams Sonoma
Wilmaa
Winter Silks
Wish Shopping
Worcester Academy
Workable
Workato
World Nomads
Wow Air
Wunder2
Xero
Xero Shoes
Xing
XMA
Yellow Korner
Yellow Pages
YLighting
YMCA Twin Cities
York Fabric Shop
Z Gallerie
Zalando
Zappos
Zen Planner
Zenfolio
Zoover
Zukunftsinstitut
Zulily
Cloud X Lab